Jochem van Drimmelen

Online Reputation Manager KLM Royal Dutch Airlines

Open dialogue, credibility, honest commitment. What sounds like a self-evident social media strategy, Jochem has perfected for the oldest airline in the world. Industry experts know: KLM reacts faster than anyone else and speaks with one common voice, no matter on which channel. Responsible for this: the former flight attendant’s manifesto “Rules of Engagement” from 2009.