Roya Kazemi

Director of GreeNYC NYC Mayor’s Office

Roya is heading GreeNYC, the marketing arm of PlaNYC, the long-term sustainability plan for the City of New York. As the Director of GreeNYC, she is responsible for developing and implementing the city's comprehensive marketing strategy to engage New York City’s over 8 million residents to take actions to live more sustainably. Thanks to Roya and her team, NYC became one of the global benchmarks for effective urban sustainability campaigning.