Galit Ariel

AR Expert & Author Augmenting Alice

Galit is a transdisciplinary creative and strategic thinker, who is passionate about a future that will integrate technology into our everyday lives, but not control it. As a thought leader in Augmented Reality and a self-proclaimed digital hippie, her book “Augmenting Alice - The Future of Identity, Experience and Reality” explores the side-effects of implementing Augmented Reality; and the manner in which Augmented Reality’s diffusion will redefine core concepts related to identity, privacy, experience and ethics. The book integrates an augmented layer, allowing an additional experiential value, and the chance to update content and data layer. Through her agency Wondarlands Galit helps clients shape their augmented futures, exploring augmented narratives, interaction tools, brand touch-points and experience creation.